Today, disruption is the norm and ‘innovation’ has gone beyond buzzword status to be a key strategic imperative for any organisation looking for continued growth amidst a complex operating environment. Leaders are looking to embed a culture of innovation and creativity to help the organisation stay agile and adaptable to tackle these complexities and stay relevant. Design Thinking is a creative process that helps people discover their creativity and apply it to solve real-life problems.
We combine the disciplines of Design, Leadership and Strategy to provide a holistic view on innovation, align leadership on innovation outcomes and create strategic, and implement sustainable solutions. We believe transformation in organisations takes place from the ‘inside-out’ (within the individuals), through each individual in the organisations. We place emphasis on values (understanding individual purpose and aligning to organisational purpose) to help unleash and apply creative potential, that is, from Design Thinking to ‘Design Doing’.
The objectives of this course are:
- Develop an innovative mind-set to problem-solve
- Solve real-world problems with structured, innovation-focused process
- Learn how to work creatively in teams
At the end of the course, you will be able to learn:
- Gain an understanding of the 'why', ‘what’ and ‘how’ of Design Thinking
- Solve real life problems by applying structured 5-step Design Thinking process
- Gain empathy by learning and applying ethnographic research skills
- Introduction: Why Design Thinking?
- Dream – Envisioning the ideal
- Discover – Framing the problem
- Discover – Empathetic understanding of user (ethnographic research)
- Discover - Learning journey/discovering empathy
- Ideation – Reframing the problem
- Ideation – Designing the solution
- Prototyping – Building the solution
- Prototyping – Getting feedback
- Synthesise - Telling the story
- Experiential learning activities
- Mobile learning with Gnowbe app
- Facilitated group discussions
Who Should Attend
This course is designed for anyone who is interested in Design Thinking, and would like to acquire skills to develop innovative and creative solutions that are based on user needs.
Mode of Training
Ms. Ho Yin Mei
Ho Yin Mei’s work philosophy over the last 14 years is to always understand the problem and the impact business changes has on people, followed by designing solutions that keeps people at the heart of it – meaning keeping it simple and visual as it always reaps the most impact.
She started out in the frontlines of customer service as a cabin crew with Singapore Airlines and gained deep empathy for the importance of human-centric designed processes. She subsequently joined PwC as a management consultant and gained vast experience in areas that include analysing data to identify root causes of business problems, process improvement, stakeholder management, organisational behaviour management to sustainability studies. Following that she was a lead innovation culture driver and change practitioner in Singtel. Safe to say, she will be able to relate practical case studies from clients in the private and public sector across multiple industries.
Having deep experience with Stakeholder Management and a passion for Visual Design, she has gone on to learn about User Interface (UI) / User Experience (UX) design to continue to stay relevant in the Gig Economy. To that end, she also hustles as a self-taught Fashion / Product Designer applying Design Thinking methodologies. As she continuously hones her tailoring / sewing skills, she teaches them to those keen to learn in her spare time.
Dr. Kate Lazarenko
Having spent over 15 years working across various IT projects and implementations in the healthcare (and other) ecosystems, Dr Kate Lazarenko has always been passionate about utilising digital channels to deliver change and transformation from a consumer’s perspective. This translated into using user centred design/service design/design thinking to enable various organisations to find efficient and cost-effective ways to transform their business, products, and services.
A passionate educator and a PhD holder from Monash University (Melbourne, Australia), Kate is an adjunct lecturer at the Smart Health Leadership Centre at the National University of Singapore’s Institute of Systems Science, where she teaches digital leadership and health service transformation programmes, assisting stakeholders across the broad health ecosystem to transform the future experience of health through data, technology, and innovation.
As a consultant, she works with small & medium size enterprises, start ups, VCs, 'big four' consulting firms, and research agencies. The range of projects varies from organising and running workshops to joining client’s delivery teams on specific engagements, so there is never a dull moment! Kate tends to draw on her vast experience to elaborate on complex theoretical concepts, making them ‘come alive.’
Mr. Lim Yu Shaun
Lim Yu Shaun is a design researcher and consultant at Awaken Group.
He believes in the power of human-centred design to bring about positive transformation in the world. He was taught design thinking in the Singapore University of Technology and Design and was actively involved in the setting up of an innovation hub in Thales during his internship.
Shaun has a wide range of interests and competencies from anthropology, art, design, engineering, film and philosophy.
He has two years of experience in ethnographic research. He was awarded a distinction for his master’s dissertation, an ethnography of the antique map market in Oxford. He is also currently researching and writing on the semiotics of waste management in Singapore.
Shaun holds an MSc in anthropology from the University of Oxford, and a BEng in Engineering Product Development from the Singapore University of Technology and Design (SUTD). He was also a Sustainable Development Goals (SDG) Talent for UNLEASH 2018 global innovation lab.